Engage Starter Course - £147
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- Welcome to our course
Module 1 - What is employer branding and why is it so important?

An introduction to Module 1
1.1 Why it's crucial to act now
1.2 How can you hire?
1.3 What is employer branding?
1.4 Scoping Blueprint - click for instructions
Module 2 - The employer branding edge

An introduction to Module 2
2.1 What gives employer branding the edge
2.2 The candidate journey
2.3 What makes a great employer brand?
2.4 Scoping Blueprint - either click or see below for instructions
Module 3 - Your proven 7 step process

An introduction to Module 3
3.1 Scoping Blueprint - click for instructions
3.2 The seven step process
3.3.1 Scoping Blueprint - click for instructions
3.3.2 Stakeholder Checklist - click for instructions
Module 4 - Great employer branding - what really works?

Introduction to module 4
4.1.1 Case study A
4.1.2 Case study B
4.2 Scoping Blueprint - Section 8 - click for instructions
4.3.1 Scoping Blueprint - Sections 9 & 10 - click for instructions
4.3.2 Employer Branding Business Case
4.3.3 The Impact of Employer Branding
4.3.4 Essential Employer Brand Priorities for Limited Budgets and Resources
Module 5 - Engage Course Quiz

5.1 Engage course knowledge check - A final check of what you've learnt
Feedback

ENGAGE Online Course Feedback Form.docx

Module 4 - Great employer branding - what really works?

8 Lessons