Engage Starter Course

Engage Starter Course - £147

A course designed for novices who want to understand what employer branding is, how it can help them and how to write a compelling business case to get funding.

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Welcome to our course

Module 1 - What is employer branding and why is it so important?

An introduction to Module 1

1.1 Why it's crucial to act now

1.2 How can you hire?

1.3 What is employer branding?

Preview

1.4 Scoping Blueprint - click for instructions

Module 2 - The employer branding edge

An introduction to Module 2

2.1 What gives employer branding the edge

2.2 The candidate journey

2.3 What makes a great employer brand?

2.4 Scoping Blueprint - either click or see below for instructions

Module 3 - Your proven 7 step process

An introduction to Module 3

3.1 Scoping Blueprint - click for instructions

3.2 The seven step process

3.3.1 Scoping Blueprint - click for instructions

3.3.2 Stakeholder Checklist - click for instructions

Module 4 - Great employer branding - what really works?

Introduction to module 4

4.1.1 Case study A

4.1.2 Case study B

4.2 Scoping Blueprint - Section 8 - click for instructions

4.3.1 Scoping Blueprint - Sections 9 & 10 - click for instructions

4.3.2 Employer Branding Business Case

4.3.3 The Impact of Employer Branding

4.3.4 Essential Employer Brand Priorities for Limited Budgets and Resources

Module 5 - Engage Course Quiz

5.1 Engage course knowledge check - A final check of what you've learnt

Feedback

We very much hope you've enjoyed completing our Elevate course. We'd love to know what you thought of the course and we're keen to know of any suggestions for improvement. Please complete the attached feedback form and email to sara@ebmadeeasy. Thank you.

ENGAGE Online Course Feedback Form.docx